In the music world today it feels like you have done everything when you put your song on streaming platforms.. The truth is, that is just the beginning. Every day thousands of songs are added and if you do not do something extra your song can get lost in all the noise.
A lot of artists who work on them think that people will find their song once it is online.. That does not happen by chance anymore. Now people find music because it is visible, because it is consistent and because it is promoted in a way. This is where most artists make mistakes.
The Truth: Putting Your Song Online Does Not Mean It Will Be A Success
Places like Spotify, Apple Music and YouTube have a lot of songs. Their systems like it when people interact with songs, not just when they are online. If your song is not getting attention at first like plays, shares and saves it will quickly be forgotten.
This means that being good at music is not enough. You also need to have a plan, and that plan must include independent artist promotion.
What Smart Artists Do
Artists who are successful know that music is just one part of what they do. The real work is getting their music to people. Promoting it.
They do things like:
- Build a presence on media
- Make content that is interesting and related to their music
- Work with artists and creators
- Use both the internet and the real world to get their music there
Most importantly they focus on getting their music to the right people all the time.
Why You Need To Do More Than Just Put Your Music Online
While social media is important, only using the internet limits who you can reach. Not everyone is looking for music online. Sometimes people find music when they hear it in public at events or on playlists.
This is where doing things both online and offline can be powerful.
How Low Mic Helps Artists
Low Mic helps artists by getting their music seen and heard online and offline which gives them an advantage.
Here is how:
- You can reach 20 million people every day
- Your music is not just online it is actually heard. Low Mic helps artists get their music to an audience every day so it does not get ignored.
- We promote your music in the media, which helps people interact with it and more people find it.
- We also play your music in places like on Ooka Radio, which helps you reach people naturally.
By doing things both offline you can reach your audience in many ways, which is something most artists do not do.
What Most Artists Are Missing
The biggest problem is not that artists are not good enough, it is that they are not visible and they do not have access to the people. Artists often struggle with:
- Getting their music to people consistently
- Standing out in platforms
- Finding the audience
What Low Mic Gives You. The Stage
Low Mic does not just promote your music it gives you a stage.
A stage where your music is:
- Heard by millions of people
- Promoted in a way
- Experienced both online and offline
Because, in the music world today you are not successful just because you put a song online you are successful when people actually hear it.
